NewMedia Centre Stories

Hydro motion

On the 21st of December 2022 the Hydro Motion team proudly presented the design of the 2023 hydrogen powered boat! They have worked on this design from August till December and presented this to a large audience in the Auditorium of The Aula Congres Centre. The NMC live streamed this event so everyone could join the presentation from anywhere in the world.

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Opening of the Academic Year – Turning a Moment into a Message

For TU Delft’s Opening of the Academic Year, a single evocative image anchored a comprehensive visual identity—from website banners and email invites to animations, printed materials, and spatial projections. Led by one dedicated designer in collaboration with Live Events, the graphics team wove a cohesive language of color, rhythm, and motion to ensure every touchpoint emotionally resonated. Sound design elevated animated segments, while coordination across teams delivered a polished, immersive experience that transformed a moment into a memorable message.

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The Safety Science Wall: A Story Told in Panels

The Safety Science Wall transforms a TPM corridor into a visual story of safety science, created by Cok Francken, graphic designer from TU Delft’s NMC. Six large panels trace the field’s evolution using restored images, infographics, and archival posters, showcasing how design and research can turn complex history into an engaging, accessible narrative.

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AI in Hiring – Can a Machine Pick the Right Candidate?

What if an algorithm decided whether you got the job—even before a human saw your name? AI-driven hiring assessments, now widespread, make implicit assumptions about skills, behavior, and communication that may not match individual realities. By reducing complex narratives to data points, these systems strip applicants of autonomy over their identity and undermine dignity. An interdisciplinary study from TU Delft, University of Twente, and TU Eindhoven inspired a four-minute animated video, making these findings accessible and prompting reflection on AI’s impact in recruitment.

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