

Director: Camera: other credits:

Director: Camera: other credits:

Director: Camera: other credits:

What happens when a robot helps you shop? This question shaped a groundbreaking project led by Dr. Marco Rozendaal, where VR simulations in a supermarket explored how people and robots interact in public spaces. By blending design, theatre, and puppeteering, the research revealed how robots can earn trust and acceptance—not through perfect programming, but by designing behaviors that feel meaningful and socially appropriate.

Sarah – AI driven MetaHuman
Introducing Sarah, the remarkable AI-driven MetaHuman born from the innovative fusion of diverse projects and cutting-edge AI experimentation.

The XRScaleKit is a growing toolkit designed to make XR development more scalable. Originating from projects addressing network and management challenges, it brings together years of innovation to streamline XR workflows and support large-scale educational applications.