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Pioneering Tech | Sustainable Aviation

What is needed to achieve sustainable aviation? How can we accelerate that innovation? And what can we do for the existing fleet of aircraft? In this Pioneering Tech video, Rinze Benedictus and Marios Kotsonis provide answers.
This Pioneering Tech video is produced for the Innovation & Impact Centre and was recorded by the NMC video department on location at the Faculty of Aerospace Engineering.”

Initiator: John Doe
Camera: John Doe
Audio: John Doe
Director: John Doe

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Inside NMC Graphics: The Story of Cok Francken

November 20, 2025

Cok Francken’s 30-year journey at TU Delft spans posters, identity systems, and large-scale installations. Known for clarity and balance, he begins with pencil sketches and draws inspiration from real-world textures and photography. His experience with big formats and careful use of AI tools shapes designs that feel authentic, thoughtful, and visually compelling.

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Holographic projection

January 17, 2023

Together with the Mexican Monterrey Institute of technology the NewMedia Centre is investigating possibilities for holographic projections in the classroom. Currently there is a pilot

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Workflow for Research Grants – From Idea to Funding

June 10, 2025

Do you know how to transform your research idea into a funded project? To demystify the process, the NMC Graphics team at TU Delft designed a clear, step-by-step infographic outlining every phase of grant applications—from finding funding and consulting support to drafting, submitting, and following up. Developed in collaboration with stakeholders, and available in print and web formats, this guide uses color, icons, and layout to guide researchers through institutional workflows and reduce administrative uncertainty.

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Virtual Production 4 Education

September 6, 2022

Media Lab work in progress at the Delft University of Technology NewMedia Centre. Setting up a Virtual production pipeline for education. Testing Unreal Engine and Zero Density Virtual production software with Vive trackers and available equipment in the NewMedia Centre Studio. Subject is a video directed by Maik Helgers about Mars Vehicles presented by Sebastiaan de Vet.

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animation of an AI-driven assessment system for recruitment

AI in Hiring – Can a Machine Pick the Right Candidate?

June 10, 2025

What if an algorithm decided whether you got the job—even before a human saw your name? AI-driven hiring assessments, now widespread, make implicit assumptions about skills, behavior, and communication that may not match individual realities. By reducing complex narratives to data points, these systems strip applicants of autonomy over their identity and undermine dignity. An interdisciplinary study from TU Delft, University of Twente, and TU Eindhoven inspired a four-minute animated video, making these findings accessible and prompting reflection on AI’s impact in recruitment.

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VR robot

Supermarket Robot: Designing Socially Embedded Service Robots in Virtual Reality

June 30, 2025

What happens when a robot helps you shop? This question shaped a groundbreaking project led by Dr. Marco Rozendaal, where VR simulations in a supermarket explored how people and robots interact in public spaces. By blending design, theatre, and puppeteering, the research revealed how robots can earn trust and acceptance—not through perfect programming, but by designing behaviors that feel meaningful and socially appropriate.

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