NewMedia Centre Stories

Pioneering Tech | Sustainable Aviation

What is needed to achieve sustainable aviation? How can we accelerate that innovation? And what can we do for the existing fleet of aircraft? In this Pioneering Tech video, Rinze Benedictus and Marios Kotsonis provide answers.
This Pioneering Tech video is produced for the Innovation & Impact Centre and was recorded by the NMC video department on location at the Faculty of Aerospace Engineering.”

Initiator: John Doe
Camera: John Doe
Audio: John Doe
Director: John Doe

Read more stories:

Supermarket Robot: Designing Socially Embedded Service Robots in Virtual Reality

What happens when a robot helps you shop? This question shaped a groundbreaking project led by Dr. Marco Rozendaal, where VR simulations in a supermarket explored how people and robots interact in public spaces. By blending design, theatre, and puppeteering, the research revealed how robots can earn trust and acceptance—not through perfect programming, but by designing behaviors that feel meaningful and socially appropriate.

Read More »

A Virtual 360° Experience by TU Delft AI Labs & Talent Programme

In response to COVID-19, the TU Delft AI Labs & Talent Programme moved their poster event online, partnering with the XR Zone to create a 360° virtual walkthrough. This interactive platform showcased research from 24 Delft AI Labs, overcoming challenges with 360° imagery and 3D models. The project expanded to include new labs, research, and pitch videos, paving the way for future virtual events.

Read More »

Read more stories:

Virtual Production 4 Education

Media Lab work in progress at the Delft University of Technology NewMedia Centre. Setting up a Virtual production pipeline for education. Testing Unreal Engine and Zero Density Virtual production software with Vive trackers and available equipment in the NewMedia Centre Studio. Subject is a video directed by Maik Helgers about Mars Vehicles presented by Sebastiaan de Vet.

Read More »

Opening of the Academic Year – Turning a Moment into a Message

For TU Delft’s Opening of the Academic Year, a single evocative image anchored a comprehensive visual identity—from website banners and email invites to animations, printed materials, and spatial projections. Led by one dedicated designer in collaboration with Live Events, the graphics team wove a cohesive language of color, rhythm, and motion to ensure every touchpoint emotionally resonated. Sound design elevated animated segments, while coordination across teams delivered a polished, immersive experience that transformed a moment into a memorable message.

Read More »

AI in Hiring – Can a Machine Pick the Right Candidate?

What if an algorithm decided whether you got the job—even before a human saw your name? AI-driven hiring assessments, now widespread, make implicit assumptions about skills, behavior, and communication that may not match individual realities. By reducing complex narratives to data points, these systems strip applicants of autonomy over their identity and undermine dignity. An interdisciplinary study from TU Delft, University of Twente, and TU Eindhoven inspired a four-minute animated video, making these findings accessible and prompting reflection on AI’s impact in recruitment.

Read More »