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Showreel – Opening Academic Year 2025

The brief
Together with NMC Live, we developed the opening sequence for the Opening Academic Year 2025. What started as an energetic opener to pull the audience in quickly grew into something broader: a showcase of what TU Delft has achieved in recent years.

Behind the scenes
This project sat right on the edge of live and video production. The challenge was to make something that could work as a strong opening moment in the room, while also carrying a bigger story. It had to set the tone, build momentum, and feel visually sharp from the first seconds.

Why this one stood out
What made this project interesting was that it had to do two jobs at once. It needed the energy of an event opener, but also the substance of a short showcase film. That mix made it a strong way to kick off the event.

Client: TUDelft Corporate Communication
Director: Christian Kasius 
Video Technician: Boris Swaen
Sound Engineer: Vincent Groen

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examples of pop-up books used in VR

Reimagining Pop-Up Books Through Mixed Reality: A Collaborative Preservation Initiative

June 30, 2025

Pop-up and movable books captivate with their interactive artistry, yet their fragility limits access—especially in archival collections like the KB. Through an innovative collaboration between KB and TU Delft’s XR Zone, researcher Willemijn Elkhuizen explores how mixed reality (XR) can preserve and transform these delicate treasures. By translating the sensory and emotional qualities of pop-up books into digital and hybrid experiences, the project opens new avenues for engaging and safeguarding cultural heritage.

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VR robot

Supermarket Robot: Designing Socially Embedded Service Robots in Virtual Reality

June 30, 2025

What happens when a robot helps you shop? This question shaped a groundbreaking project led by Dr. Marco Rozendaal, where VR simulations in a supermarket explored how people and robots interact in public spaces. By blending design, theatre, and puppeteering, the research revealed how robots can earn trust and acceptance—not through perfect programming, but by designing behaviors that feel meaningful and socially appropriate.

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The Safety Science Wall: A Story Told in Panels

November 19, 2025

The Safety Science Wall transforms a TPM corridor into a visual story of safety science, created by Cok Francken, graphic designer from TU Delft’s NMC. Six large panels trace the field’s evolution using restored images, infographics, and archival posters, showcasing how design and research can turn complex history into an engaging, accessible narrative.

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