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Category: Graphic Design

Blended Learning Animations – Who Is the Engineer of the Future?

June 11, 2025 No Comments

How do students discover who they want to become? At TU Delft, the Mechanical Engineering faculty paired with the New Media Centre’s Graphics team to address that question through animated storytelling. By developing eight distinct “Engineer of the Future” personas—each with its own narrative, style, and personality—students could see relatable career paths. Hand-drawn illustrations and concise two-minute videos translated complex concepts into engaging scripts, creating a compelling blended learning experience that inspires and informs.

Workflow for Research Grants – From Idea to Funding

June 10, 2025 No Comments

Do you know how to transform your research idea into a funded project? To demystify the process, the NMC Graphics team at TU Delft designed a clear, step-by-step infographic outlining every phase of grant applications—from finding funding and consulting support to drafting, submitting, and following up. Developed in collaboration with stakeholders, and available in print and web formats, this guide uses color, icons, and layout to guide researchers through institutional workflows and reduce administrative uncertainty.

Opening of the Academic Year – Turning a Moment into a Message

June 10, 2025 No Comments

For TU Delft’s Opening of the Academic Year, a single evocative image anchored a comprehensive visual identity—from website banners and email invites to animations, printed materials, and spatial projections. Led by one dedicated designer in collaboration with Live Events, the graphics team wove a cohesive language of color, rhythm, and motion to ensure every touchpoint emotionally resonated. Sound design elevated animated segments, while coordination across teams delivered a polished, immersive experience that transformed a moment into a memorable message.

AI in Hiring – Can a Machine Pick the Right Candidate?

June 10, 2025 No Comments

What if an algorithm decided whether you got the job—even before a human saw your name? AI-driven hiring assessments, now widespread, make implicit assumptions about skills, behavior, and communication that may not match individual realities. By reducing complex narratives to data points, these systems strip applicants of autonomy over their identity and undermine dignity. An interdisciplinary study from TU Delft, University of Twente, and TU Eindhoven inspired a four-minute animated video, making these findings accessible and prompting reflection on AI’s impact in recruitment.

Sarah – AI driven MetaHuman

Teacher – Classroom Simulator using AI

Sarah – AI driven MetaHuman

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Renovating the facade letters of the Faculty of Mechanical Engineering

August 15, 2024 No Comments

As of January 1, 2024, the Faculty of Mechanical, Maritime and Materials Engineering (3mE) has changed its name to Mechanical Engineering. The NewMedia Centre was asked to produce a short video to promote this change at the front of the faculty building.